Impact strategies and tactics from ground-up to growth
Impact strategies and tactics from ground-up to growth
Tenth Street is a creativity anchor of expertise in designing impact strategies for new or growing initiatives and companies, whether small busineses or technology-based economic development initiatives (TBED). Our approach leverages human-centered design and systems thinking, communications, and relationship-building savvy.
We work with you to create and boost outcomes-based companies and programs that drive economic growth via innovation and entrepreneurship.
the vision to see where to take a program, the ability to create and execute an operating plan, and the courage to lead her teams by example. As a fellow communications professional and entrepreneur, her work on both fronts makes her a great collaborator and mentor who I rely on to check my thinking."
- José Mallabo Chief Marketing Officer
She is making things happen. Amy is constantly curious about best practices and maniacally focused on driving value for entrepreneurs, knowing that they'll drive the economic growth."
- Julie Lenzer, Chief Innovation Officer
Doing that needs confidence, empathy, vision, and grit. I find Amy Love thriving in bringing method to chaos and a healthy risk appetite to the world of startups in ways that are confident, intuitive, and empathetic all at once."
- Manoj Govindan, Venture Builder

With experience in starting up dozens of new initiatives over a 30-year career, Amy Love is an entrepreneurial learning strategist based in Atlanta. Most recently she designed and delivered human‑centered learning programs for underrepresented communities via work at Boomtown Innovation. She has spent the past two decades focused on technology-based economic development, with experience at Invest Atlanta and the Georgia Institute of Technology’s Advanced Technology Development Center (ATDC). Prior to that, Amy spent five years at the S.C. Department of Commerce under Governor Nikki Haley’s administration, where she worked in marketing and launched the state's first-ever and continually-thriving innovation initiative. Drawing on prior experiences at USDA Rural Development, Deutsche Telekom, and the think-tank South Carolina Council on Competitiveness, Amy has built a reputation as an authentic, courageous, results-driven leader. She brings a special energy to amplifying communities, so that more innovation and entrepreneurs can thrive.
She promotes a robust innovation and entrepreneurial climate and coordinates with public and private partners to provide critical resources to start-ups and entrepreneurs."
- Russell Cook, Managing Director
I've seen her navigate challenging situations and personalities with ease. She is thorough, conscientious, and passionate. As an entrepreneur, I respect her extensive experience with matrixed organizations."
- Jacqui Chew, TEDxAtlanta Licensee
Smart, passionate, courageous, and focused on things that matter. Amy was my client, but I learned a lot from working with her. She knows how to make things happen."
- Robbin Phillips, Entrepren